Ability-Driven Incompetence, Able-Incompetent

a paradoxical problem which may arise with persons of high ability, especially in sales and marketing, when innate capacity induces the person to skimp on or even disdain preparation, resulting in poor performance. The problem can be difficult for managers to identify, since it is camouflaged by the evident ability of the person. See 3-to-1 Rule.

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