Brand

Term for an identifying source for goods or services, i.e., …

Brand Equity

The value of goodwill associated with a brand, i.e., the …

Brand Image

The perception the public has of a brand and the …

Brand Loyalty

The tendency of established customers to continue buying a specific …

BSD License

See Berkeley Software Distribution License (BSD License).

BSE

Blame Someone Else. Originally BSE referred to Bovine Spongiform Encephalopathy …

Budapest Treaty

Budapest Treaty on International Recognition of the Deposit of Microorganisms …

Bug

Refers to a hardware or software fault in a computer. …

Build

A build of a software project is a completion of …